btone FITNESS is pleased to announce the official opening of its newest location in Marblehead. The new 2,200-square-foot studio is the growing company’s 16th studio and is the latest in the company’s rapidly expanding franchise portfolio. The new Marblehead studio, located at 12 Atlantic Ave., next to Eat Well Kitchen and Shubie’s Marketplace, is owned and operated by Boxford resident Noelle English, a longtime devotee of btone FITNESS who says the btone workout is a “genius hybrid of resistance training, yoga and Pilates, making it perfect to successfully achieve any and all New Year’s fitness resolutions.”
Btone FITNESS was founded by Jody Merrill, who shares, “Marblehead is the perfect market for us to open in next. And we found the ideal location on Atlantic Avenue next to the widely popular Eat Well Kitchen and Shubie’s Marketplace.” She adds that “Noelle English represents the ideal franchise partner because she has been a client of btone for many years. This studio opening is an exciting one for the company as we continue to expand our brand throughout New England and beyond, and Noelle is the perfect ambassador to help grow our fitness footprint.”
English adds, “I’ve known for a long time that Marblehead would be an ideal market for btone FITNESS. When this space on Atlantic Avenue became available, we jumped at the opportunity to open in this location. This is a neighborhood that attracts residents all day long making it convenient for anyone to squeeze in a 45-minute total body TONE workout. And that’s our number one priority, to make the btone FITNESS workout and class experience easy, fast and effective. There’s nothing else like this in the Marblehead market.”
The Marblehead studio, which boasts an abundance of natural light, will offer 11 custom-engineered machines (exclusive to btone FITNESS) to ensure a highly personalized class where clients will feel comfortable regardless of their fitness levels. Childcare facilities will also be available.
“Btone makes it easy to squeeze in a total-body workout during the day, before or after work, or whenever your busy schedule permits. Our classes hit every muscle in your body. From move to move, you have the ability to tailor and adjust your workout resistance, along with your body positioning, to make each exercise the most comfortable and effective it can be. While our movements are slow, they deliver fast results. This is the wildly efficient 45-minute workout you need for the new year! All levels and ages welcome, for every body, every day,” English said.